The DMF lab welcomed The Product Partnership and representatives from the four founding companies: Amalgam (https://www.amalgam-models.co.uk/); Cubik Innovation (https://www.cubik-innovation.co.uk/); Realise Design (https://www.realisedesign.co.uk/) and Newicon (https://newicon.net/) to an evening technology showcase and demo. The evening included state-of-the-art tech demonstrations followed by the obligatory beer and burgers. The research/tech demos included: Exploring the neurocognitive differences between digital […]

Improving mixed-reality prototyping through a classification and characterisation of fidelity – Design Conference 2022 https://www.youtube.com/watch?v=Ln04nqX1IL8 Prototyping is a vital activity in product development. For reasons of time, cost and level of definition, low fidelity representations of products are used to advance understanding and progress design. With the advent of Mixed Reality prototyping, the ways in […]

This video was originally presented at the Design Conference 2022 and provides an overview and appraisal of the International Design Engineering Annual (IDEA) challenge – a virtually hosted design hackathon run with the aim of generating a design research dataset that can provide insights into design activities at virtually hosted hackathons. The resulting dataset consists […]